HABLA

HABLA

An identity tracing success routes across Latin America

Habla Latam is a Peruvian company specializing in research studies that support business decision-making. It is known for its ability to translate market complexity into clear, actionable paths to success. The design and workshop process behind Habla’s work became the main inspiration for its visual identity.

CREDITS

Client: Habla Latam
2024

ABOUT THE DESIGN:
Habla’s visual identity was designed with people at the forefront. A collection of analog-inspired imagery, organic traces, and bold colors highlights Habla’s greatest asset: the people behind the brand. Organic elements are combined with data and bold typography to create a structured yet flexible brand system.